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There are a number of publications and website that will be of interest to you. Please look through them and if you know of any other sites that should be added, please send an email with the details (media@scvo.org.uk). There are a number of these books available from SCVO’s information library.

 


Publications

Marketing for the non-profit sector – Tim Hannagan. Published by Macmillan Professional Masters, Macmillan Press Ltd, Hampshire. ISBN 0-333-52582-5, £6.99

The new DIY Guide to Marketing for charities and voluntary organisations - Moi Ali, published by ICSA Publishing Ltd, 2001. ISBN 1860721354.

 

How to produce inspiring annual reports - Directory of Social Change (DSC)/Burnett Works, ISBN 1 900360 65 9, £12-50.

 

The DIY Guide to Public Relations (2nd edition) Directory of Social Change (DSC), ISBN 1 900360 53 5, £12-50

 

The DIY Guide to Marketing, DSC, ISBN 1 873860 97 8, £12-50.

Marketing for the Voluntary Sector – A guide to measuring marketing performance – Edited by Paula Keaveny and Michael Kaufmann. Published by Kogan Page, www.kogan-page.co.uk, ISBN 0-7494-3250-0, £14.99

Hollis Sponsorship Newsletter News, Views and Analysis published 10 times a year on who, what, where, when, why and how much in sponsoring. £150 for not-for-profits, £225 others. Hollis Directories, Harlequin House, 7 High St, Teddington, Middx, TW11 8EL, phone 020 8977 7711, 
email:
hollis@hollis-pr.co.uk

 


Voluntary Sector related information

www.mediaguide.org.uk
The DIY Media Manual is based on the experiences of voluntary organisation staff and press officers, working journalists and editors. Use it, add to it, copy it, scribble on it, organise training with it - you can printout any part of it for your own use.

www.icfm.org.uk
Institute of Fundraising Managers

www.volresource.org.uk

VolResource aims to make it quick and easy to get to useful information on anything to do with running a voluntary organisation (whether a community group, charity or other non-profit body).

 

www.third-avenue.co.uk/index.phtml

They are a photographic agency specializing in images for the social sector. 
They also have some useful guides in pdf format.

 


PR and media

 

www.allmediascotland.com 
A daily resource for people working in Scotland's media, for media organisations operating in Scotland and for non-media organisations wishing to reach out to Scotland's media.

 

www.press-release-writing.com

American PR website, that has some useful tips on writing press releases

 

www.pr4everyone.com/main.php

Website where you can view various directories and purchase PR support.

 

www.ipr.org.uk/scotland/

The IPR Scotland Group hosts a range of evening events and training courses throughout the year. 

 

www.pr-scotland.com

PR Scotland provides Scotland's public relations community with a resource that aids communication and networking between PR professionals, journalists and newsmakers.

www.journalism.co.uk
Provides links and access to news and resources for journalists.

www.holdthefrontpage.co.uk
Has a who's who of journalist. If you know their name then it will search the whole of the UK to let you know which media they work for. But don't be surprised if it comes up with more people south of the border.

www.prsource.co.uk
A website with links to the majority of PR related sites. 


Marketing, advertising, design

www.cim.co.uk
Look at their knowledge centre – some useful case studies and tools

www.shu.ac.uk/services/marketing/intcomms.html
You can print out their internal communications framework and they have other information that is of interest.

www.camfoundation.com

A registered charity established in 1970, the Communications Advertising and Marketing Education Foundation Limited is the awarding body for:

CAM Advanced Certificates leading to the 'Advanced Diploma in Communication Studies' and CAM Higher Certificates leading to the 'Higher Diploma in Integrated Marketing Communication' qualifications.

www.bizmove.com/marketing/m2h.htm
Marketing framework for small businesses

www.warhorn.com
Online marketing website for Scotland and the North East of England.

Market Research Society  -The world's largest professional body for individuals employed in market research or with an interest in research. 15 Northburgh Street, London, EC1V 0JR, phone 020 7490 4911, email: info@mrs.org.uk

 

Crossbow Research is a consultancy specialising in voluntary organisations, recommended in DIY Guide to Marketing and elsewhere. Shawley House, 5 Shawley Way, Epsom, Surrey, KT18 5NZ, phone 01737 358 077, email: information@crossbowresearch.co.uk

 

Ever though about other cost effective forms of advertising. Ambient advertising can be as broad as your imagination. Anything from posters in toilets to branded lollipops. 360 Degrees is an agency that can help you with ambient advertising,  they only tackle ethical health and social issues and only work with the voluntary and statutory sectors.


Media Directories

 

Benn's Media Directory (annual). £325 for all 3 volumes. From United Business Media

 

BRAD Monthly, now part of Intelligencia/EMAP.

 

Hollis UK Press and PR Annual (£97-50). Also publish Sponsorship Yearbook, Marketing Handbook. Hollis Directories, Harlequin House, 7 High St, Teddington, Middx, TW11 8EL, phone 020 8977 7711, email: hollis@hollis-pr.co.uk

 

Newspaper Society

Regional and local press web links, facts and figures on this area.

 

Pims UK

Media Directory, published monthly. Pims UK, Pims House, Mildmay Avenue, London, N1 4RS, phone 020 7354 7000, email: prservices@pims.co.uk

 

PR Newswire

UK Media Directory published bi-monthly. Also PR Newswire Europe, Communications House, 210 Old St, London, EC1V 9UN, phone 020 7490 8111, email: info@prnewswire.co.uk

 


Press Cuttings and Media Monitoring

 

Durrants

Press, internet, newswire and broadcast monitoring. Discovery House, 28-42 Banner Street, London, EC1Y 8QE, phone 020 7674 0200, email: sales@durrants.co.uk

 

Romeike and Curtice

Also have a service monitoring internet publications, newsgroups and web sites (net.cut), and 'Back Research' for last 6 months of national press. Hale House, 290-296 Green Lanes, London, N13 5TP, phone 0800 289543 or 020 8882 0155, email: info@romeike.com

 

McCallum Media Monitor Ltd.
Tower House, 10 Possil Road, Glasgow  G4 9SY.Tel 0141-333-1822, Fax 0141-333-1811.
info@press-cuttings

www.press-cuttings.com/index.htm
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